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Enlarge / Juul went with a modern, “cool” advertising technique. Mass.gov Fashionable e-cigarette maker Juul deliberately and egregiously tailor-made its advertising to enchantment to underage youth, based on a lawsuit filed by Massachusetts Legal professional Normal Maura Healey on February 12. The corporate’s early advertising in 2015 and 2016 purposefully used younger, “cool” fashions in …
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